Fitzrovia, Pizza Restaurant Guide

“Pizza of similar quality to those you’d find in a Naples basement” (with “authentic slow fermentation of the dough”) inspire followers of this growing, twelve-year-old group, which they say is “second-to-none for texture and flavour”. But the relocated original site in Ealing is “cramped” and seems “really dull” compared to the old one: “the pizza remains good, but it’s lost the sense that you were part of something special and secret”. (In recent times, they’ve also added an Islington branch and one in Brentford – not listed – that’s part of a car showroom!)

“Brilliant pizza” from Netflix star, Nancy Silverton, justifies a trip to this bustling pit stop, at the foot of a hotel opposite Broadcasting House. As the FT’s Tim Hayward so memorably put it in his October 2021 review: ‘Goethe thought architecture was music, frozen; Silverton proves that meatballs are beatitude, minced’!

“Much better than the long-established, tired pizza chains!” – the Elliot brothers’ growing group is the most-mentioned of London’s more artisanal pizza multiples in our annual diners’ poll, inspiring joy with their “authentic Neapolitan preparation, with quality ingredients” and featuring “yummy crusts and interesting flavour combinations”. And you get “consistent quality irrespective of the branch visited” too, even if conditions can be “a little cramped and chaotic”.